AI and Machine Learning for Marketing in the Near Future

AI and Machine Learning for Marketing in the Near Future

What is AI? AI stands for Artificial Intelligence, which refers to the design of software or services that can perform tasks similar to humans (human mimic). What is AI for Marketing? AI for Marketing is the use of data to develop and train AI to assist with various marketing tasks. The Use of Artificial Intelligence…

Customer Data PlatformS (CDP)stomer Data PlatformS (CDP)

Customer Data PlatformS (CDP)stomer Data PlatformS (CDP)

Customer Data Platforms (CDP) consolidate and integrate customer data from multiple sources into a single, comprehensive database, enabling a unified, 360-degree view of the customer for personalized marketing strategies. A Customer Data Platform (CDP) is a MarTech category tool designed to create a unified customer database by integrating data from various MarTech platforms and databases….