Strategic Framework from Technology Vision to New Business Plan with Logical Architecture

Technology Strategic Frameworks

Analysis Layer 📌 MECE (Mutually Exclusive, Collectively Exhaustive): A framework used to break down problems or ideas into distinct, non-overlapping categories that together cover all possible scenarios or elements. This ensures comprehensive analysis without duplication.[Example of Storytelling with MECE from Daily Life: Organizing a Home] Mutually Exclusive: Each subtopic does not overlap (e.g., organizing the…

Marketing Analytics Trend in 2024

Marketing Analytics Trend in 2024

This technology group is created to assist in the collection of various digital data, especially the types related to people’s internet usage behaviors, for various beneficial purposes. For 2024 Marketing Analytics Trend is https://organicdigital.co/blog/how-to-use-chatgpt-ai-with-gtm https://www.etracker.com/en/cookie-consent-2 https://adtechbook.clearcode.cc HOW CAN JITTIPONG LOESPRADIT HELP YOU? CONTACT HIM Please ping me via Linkedin www.linkedin.com/in/baron-jittipongot Email to: [email protected] ID : martechmafia Check…

Customer Database Management

The Benefits of Customer Database Management for Sales and Marketing

The Benefits of Customer Database Management for Sales and Marketing In the evolving world of sales and marketing, the benefits of creating and maintaining a customer database, often referred to as “Data Collections Benefits”, are manifold. They include: This strategic emphasis on data-driven approaches not only aids in achieving short-term goals but also paves the…

2024 Business Technology Trends in Thailand

2024 Business Technology Trends in Thailand

2024 Business Technology Trends in Thailand As a consultant for various business organizations across multiple industries, I have found that Thai consumer behavior (Thailand Consumer Behavior) is distinctively different from other countries. Currently, I have observed several key behaviors, which include…” “Based on Thai consumer behavior (Thailand Consumer Behavior), I analyze that the key Technology…

AI and Machine Learning for Marketing in the Near Future

AI and Machine Learning for Marketing in the Near Future

What is AI? AI stands for Artificial Intelligence, which refers to the design of software or services that can perform tasks similar to humans (human mimic). What is AI for Marketing? AI for Marketing is the use of data to develop and train AI to assist with various marketing tasks. The Use of Artificial Intelligence…

Customer Data PlatformS (CDP)stomer Data PlatformS (CDP)

Customer Data PlatformS (CDP)stomer Data PlatformS (CDP)

Customer Data Platforms (CDP) consolidate and integrate customer data from multiple sources into a single, comprehensive database, enabling a unified, 360-degree view of the customer for personalized marketing strategies. A Customer Data Platform (CDP) is a MarTech category tool designed to create a unified customer database by integrating data from various MarTech platforms and databases….